Milestones

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Conceptually Rigorous Animation

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Discovery & Concept Approval
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1. • Conceptually Rigorous Animation for Institutions, Researchers, and Mission-Driven Organizations:

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   • Leimert Animation Studio transforms dense ideas, layered systems, and important public-facing information into visually clear, intellectually disciplined animation.

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   • Primary CTA: Start a Project Conversation

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   • Primary CTA: View the Client Journey

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   • Ideal for universities, nonprofits, cultural institutions, public-interest initiatives, and organizations that need accuracy as much as visual impact.

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2. What This Service is:
    

   • When the idea is too important to oversimplify:

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   • Some ideas should not be flattened into generic marketing animation. Some projects involve: systems, policy, research, education, public communication, institutional messaging, or culturally significant narratives that require care.

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   • Conceptually Rigorous Animation is designed for projects that need more than decoration. It is built for clients who need animation that: clarifies complexity, preserves meaning, respects nuance, and helps audiences understand how parts connect into a larger whole.

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   • At Leimert Animation Studio, we approach these projects as visual explanation problems — not just motion design assignments.

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3. Who It’s For:​

   • Research centers and think tanks

   • Universities and academic programs

   • Nonprofits and foundations

   • Cultural institutions and museums

   • Civic, policy, and public-interest initiatives

   • Organizations explaining systems, processes, frameworks, or models

   • Founders and teams with ideas that require intellectual credibility

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4. Final Animation & Delivery
    

   • Deliverables: Completed animation video in agreed formats.
      

   • Client Approval Required: Final sign-off.
      

   • Payment Due: Remaining 10% of total project cost.

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   • This service is especially useful when your audience needs to understand not just what something is, but how it works.

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Revision Policy

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• Included Revisions:
  Each project phase includes up to two (2) rounds of revisions. A “round” means the client provides all requested changes at one time.
   

• What Revisions Cover:
   

  • Adjustments to wording, pacing, or timing within the agreed concept.
     

  • Minor design tweaks (e.g., colors, poses, expressions).
     

  • Animation timing adjustments (e.g., easing, transitions).
     

• What Revisions Do Not Cover (Additional Fees Apply):
   

  • Major changes to the script after client approval.
     

  • Redesigning characters, backgrounds, or assets after approval.
     

  • Adding new scenes, voiceovers, or significant animation sequences not in the agreed scope.
     

  • More than two revision rounds at any stage.
     

• Additional Revisions:
  Any revision requests beyond the included rounds will be billed at $___ per hour or $___ per revision round, with prior client approval.
   

• Timely Feedback:
  To keep the project on schedule, the client agrees to provide feedback within X business days of receiving deliverables. Delayed feedback may extend the project timeline.
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